
Development of a catalog site
Advantages of custom catalog website development
Customized website development allows you to create a solution that perfectly matches the specifics of your business, its goals and user needs. You get the opportunity to influence every aspect of the project to ensure maximum efficiency of the web resource.
Customized websites adapt more easily to changes in business processes and can be easily expanded to meet new requirements and market trends. This ensures a long-term development perspective without the need for constant platform replacement.
Custom development enables deeper optimization of the site for search engines, which increases its visibility and attracts more targeted traffic. It is also possible to specialize for better interaction with users, which helps to increase conversion rates.

Complex development a catalog site includes
Integration with analytics, automation and CRM services will help simplify work with incoming requests, automate some business processes, and also get complete analytics about the site performance.





Stages of catalog site development
- 01. Analysis
- 02. Prototype
- 03. Design
- 04. Engineering
- 05. Testing
- 06. Launch
We define your business goals, catalog structure, audience behavior, and competitor landscape. Based on this, we build a clear project specification and sitemap.
We design wireframes for key pages: homepage, categories, product listings, filters, and search. The prototype helps align UX and plan content hierarchy.
We create a responsive and clean visual concept that highlights product structure and supports usability. Typography, colors, and icons are selected to reflect your brand.
We develop the full catalog functionality: filters, sorting, product listings, CMS/CRM integration, and multilingual setup. SEO and performance optimization included.
We test all interactive elements: product display, navigation, filters, and responsiveness across devices. Stability and user experience are a top priority.
We deploy the site, configure analytics and basic SEO tools, and provide documentation. Post-launch tech support is included to ensure smooth operation.



























Before starting, we sign a contract outlining catalog structure, scope of work, deadlines, and pricing. This ensures a clear and legally secure process.

We build product catalogs that are easy to navigate, update, and scale. Our focus includes design, UX, structure, and SEO — all tailored to your business goals.
We carefully assess the workload and confirm realistic deadlines. All timelines are stated in the agreement and followed throughout the project.
Choose the payment model that suits you: staged or fixed-price. We adapt to your workflow and budget with full transparency.
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+380972118809
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info@estetic-industry.tech
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13 Ivan Vyhovskyi St, Kyiv

We launch full-cycle PPC campaigns — from niche analysis and targeting to daily performance monitoring. Expect real leads and conversions from day one.

Your website is your digital spokesperson. We help you sound professional, clear, and trustworthy — in English and beyond.

Your website should never break. Our team handles everything from CMS updates to troubleshooting and performance optimization.

SEO is a strategy, not a magic trick. We build clear step-by-step roadmaps and implement changes that bring real business results.
Development of a catalog site from Estetic web design – an effective solution for business
In the modern world, when the Internet becomes the main channel for attracting customers, the development of a catalog site from Estetic web design is the optimal way for businesses of any scale. Such an online resource allows not only to present a range of goods or services, but also to turn the site into a powerful tool for attracting new customers, partners and regular clients.
The importance of catalog sites for modern business
A catalog site is a special format of a web resource that is ideal for companies with a wide range of offers. Its main goal is to make navigation as convenient as possible, and the very presentation of goods or services – informative, stylish and stimulating to purchase. It is thanks to this format that modern businesses are able not only to improve interaction with the target audience, but also to significantly increase the level of sales.
Estetic web design offers a comprehensive approach to website creation, developing websites according to the requirements of a specific niche and taking into account the latest trends in web design and marketing.
Key advantages of catalog sites from Estetic web design
- Professional design of catalog sites
We believe that every business deserves a unique online image that distinguishes it from its competitors. Our designers create exclusive layouts for each project: from the choice of colors and fonts to the placement of visual accents and blocks that emphasize the style and concept of your company. Estetic web design of catalog sites is not just a beautiful “cover”, but an effective way to attract attention and increase the trust of visitors.
- Adaptive layout of catalog sites
Today, users access the site from different devices – smartphones, tablets, laptops and PCs. Therefore, our team pays maximum attention to the fact that the catalog site works perfectly and looks the same quality on any screen. Adaptability is not just a modern requirement, but a guarantee that every potential customer can easily familiarize with your assortment without unnecessary obstacles.
- Convenient navigation and catalog structure
All sections and subcategories are structured in such a way that the user can find the desired product or service in two or three clicks. Intuitive menus, convenient filters, sorting by category, brand or characteristics – all this increases brand loyalty and directly affects the level of conversions.
- SEO-optimization of catalog sites
SEO is what provides your catalog with a steady flow of visitors from search engines. Estetic web design specialists will work out the structure and content so that every page of the catalog is relevant to Google. We optimize texts, implement keywords, prescribe meta tags, customize URLs and implement other SEO tools, which allows you to reach the top positions for your commercial queries faster.
- Integration of the website catalog with CRM and ERP
Automation of business processes is the key to effective management of a modern company. We integrate your catalog site with CRM and ERP systems, allowing you to manage orders in real time, track product balances, maintain a customer base, analyze sales and generate reports.
- Flexible site architecture
By creating a catalog site, we lay the foundation for further development: expanding functionality, adding new sections or integrations will not be a problem even in a few years. You get a platform that will grow together with your business.
- Secure development of catalog sites
Data protection is one of our top priorities. We use modern encryption methods, implement protection against unauthorized access and ensure compliance with security standards for online payments.
- Analytical capabilities of the catalog
Built-in tools make it possible to monitor visitor behavior, traffic sources, product popularity and calculate conversion rates. This allows you to react quickly to changes in demand, analyze the effectiveness of advertising campaigns and form strategies for further growth.
Comprehensive approach to the development of catalog sites for business
Creating a full-fledged catalog website is more than just adding products and categories to a page. It’s a multi-layered process that involves in-depth study of your company’s specifics, goals, competitive market and end-user needs.
At Estetic web design every project starts with analyzing the client’s business model, gathering requirements and creating a detailed technical specification. Thanks to this, we guarantee that the finished catalog site will become an effective tool for brand promotion and development.
Stages of creating a catalog site
- Consultation and briefing
Общаемся с клиентом, изучаем специфику деятельности, цели и задачи будущего ресурса, анализируем аудиторию. Обсуждаем структуру, функционал, особенности каталога, требования к дизайну и SEO. - Prototyping and design
Develop the structure of the catalog, create an interactive prototype of the future site. Approve all the main sections, navigation logic, filtering, product cards and detail pages. - Design and development of a unique style
We form an individual design taking into account the brandbook and modern UI/UX-trends. The entire interface is thought out to the last detail: from the color scheme to the arrangement of buttons and shapes. - Technical realization and programming
We use modern CMS or frameworks corresponding to the client’s tasks and budget. We implement adaptability, integrate necessary modules, connect CRM/ERP, and ensure security. - SEO setup and optimization
We work out the URL structure, prescribe meta tags, customize robots.txt and sitemap.xml, embed keywords in texts. Thanks to comprehensive SEO-optimization, the site is immediately ready for promotion. - Testing and launch of the site
Before publication, the site undergoes multi-level testing: functionality, display on different devices, loading speed, error protection. After testing, we transfer the project to a working domain. - Training and support
We conduct training for the customer’s staff, provide detailed instructions on working with the catalog, updating products and processing orders. After the launch, we provide technical support and project development.
Additional features for catalog sites
In today’s online space, a simple list of products is no longer enough. To make your catalog site really work for your business, we offer additional options:
- Advanced filtering and sorting: Allow users to quickly find the right product among hundreds and thousands of items by various characteristics.
- Online consultations and chatbots: We install integrated services for convenient communication with visitors right on the website.
- Sections with reviews, ratings and photos: Add blocks for social proof, which builds brand trust and encourages repeat purchases.
- Personal cabinet for customers: Implement functionality that allows customers to track their order history, receive personalized offers, and save their favorite products.
- Integration with external services: We synchronize the site with warehousing, logistics and payment systems, provide connection of online payment.
Advantages of cooperation with Estetic web design
By choosing Estetic web design, you get not just a contractor, but a reliable partner for online business development. We have considerable experience in developing catalog sites of different levels of complexity – from small niche projects to large-scale portals with multi-level structure.
Our approach is based on the principles of transparent communication, strict adherence to deadlines and comprehensive customer support at every stage of cooperation. You can count on:
- Deep analytics and elaboration of business processes
- Professional selection of technical solutions
- Introduction of the latest technologies
- Quality implementation and continuous development of the project
How long does it take to create a catalog website?
The average lead time is 30 to 60 business days, depending on the complexity and number of items.
Can I add products and categories on my own?
So, after launching, you get a detailed instruction, and you will be able to update the catalog promptly.
Is further support being provided?
Yes, we provide technical support, content updates, SEO promotion and feature enhancement services.
Can the site be integrated with payment or warehousing systems?
Thus, integration with CRM, ERP, payment and logistics services is realized according to your tasks.
Development of a catalog site from Estetic web design web studio is an investment in business growth, process automation and quality presentation of your products or services for modern audience.
Leave a request for a consultation and we will find the best solution that will provide a new level of sales for your company.
Estetic web design is your trusted choice in the world of digital technology for business.